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Every claim below was made in this piece, quoted word for word and numbered in the order the piece makes them, so you can read it there rather than take our word for it. The sentence above each quote is our reading of the claim, not their wording. Each quote was checked against a stored copy of the page at build time; where the two differ, the quote is the fact.
Our reading
A team's shared process, not the roadmap itself, creates the focus that makes a roadmap useful.
Their wordsCreating a roadmap won’t magically create the right product development processes. Instead, your team’s shared rules of the road are what will create the focus, consistency, and transparency that lead to a useful roadmap.
Our reading
The most valuable part of roadmapping is the habit of communicating plans, which aligns the team.
Their wordsThe habit of building and communicating your short- and long-term product plans helps not only to create clarity in your own mind, but it also helps align the entire team in the same direction. This is the most valuable part of the roadmapping process.
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