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@nireyal on X

Nir Eyal · 8 Oct 2026

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Nir Eyal did not write this page.

Every claim below was made in this piece, quoted word for word and numbered in the order the piece makes them, so you can read it there rather than take our word for it. The sentence above each quote is our reading of the claim, not their wording. Each quote was checked against a stored copy of the page at build time; where the two differ, the quote is the fact.

  1. Distraction isn't a tech problem. It's a discomfort problem.
  2. Willpower isn't a muscle that gets tired.
  3. To-do lists don't produce focus. Timeboxed calendars do.

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