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Their wordsPeople are willing to hand over access when the context is appropriate, and when they have opted into getting something valuable in return.
Their wordsWhen an agent does something you can do but faster, that might just get a shrug or even a frown. But when it does what you hate doing seamlessly, that's a true aha moment that turns skeptics into fans.
Their wordsThese winning consumer products also follow the rule of "No dead ends," because a natural stopping point where the user has no more good, easy options to do something interesting is a moment where they shut off the app.
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