Read the piece on hilaqu.substack.com ↗
Every claim below was made in this piece, quoted word for word and numbered in the order the piece makes them, so you can read it there rather than take our word for it. The sentence above each quote is our reading of the claim, not their wording. Each quote was checked against a stored copy of the page at build time; where the two differ, the quote is the fact.
Their wordsThe bottom line is this model should explain how your business will grow, in a way that is different from that of other companies.
Their wordsEspecially if your product is pre-product/market fit or your user base is relatively small, or your marketing channel mix is not very complicated, it probably makes more sense for you to spend time on improving your product and growing your initial user base, rather than on building a growth model.
Their wordsAlso, even in a later stage product, a growth model is a neither sufficient nor necessary condition to achieve growth. At the end of the day, if you understand the dynamics of your business well and focus on the right initiatives, you should be able to drive growth.
Keep reading
The other pieces are the ones whose claims are worded most like this one's. That measures language, not agreement: they may argue the opposite.