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← People and their mental models

John Maeda's mental models

3 claims John Maeda made fit 2 mental models. Most often: Less, but better, Speed is a feature. Everything they said here.

Models we see in what they say

Our reading: their claim applies the idea without naming it. The claim is theirs; filing it here is ours.

Less, but better

Find the essence and cut the rest; simplicity is hard work, not the absence of effort.

Others who think with this model

Edsger W. DijkstraJason YuanDieter RamsPaul GrahamRich HickeySteve Jobsand 1 more

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The simplest way to achieve simplicity is through thoughtful reduction: when in doubt, remove.

  1. John Maeda Designer and technologist The simplest way to achieve simplicity is through thoughtful reduction. When in doubt, just remove. But be careful of what you remove. The Laws of Simplicity, Law 1: Reducelawsofsimplicity.com · 11 Jun 2006
    Their wordsThe simplest way to achieve simplicity is through thoughtful reduction. When in doubt, just remove. But be careful of what you remove.

    ↗The Laws of Simplicity, Law 1: Reducelawsofsimplicity.com

    11 Jun 2006

Speed is a feature

Fast software feels simple, and waiting makes everything feel complicated.

Others who think with this model

Craig ModGuillermo RauchCasey MuratoriDavid Heinemeier HanssonDylan Patel

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Savings in time feel like simplicity: when forced to wait, life seems unnecessarily complex.

  1. John Maeda Designer and technologist When forced to wait, life seems unnecessarily complex. Savings in time feel like simplicity. And we are thankfully loyal when it happens, which is rare. The Laws of Simplicity, Law 3: Timelawsofsimplicity.com · 11 Jun 2006
    Their wordsWhen forced to wait, life seems unnecessarily complex. Savings in time feel like simplicity. And we are thankfully loyal when it happens, which is rare.

    ↗The Laws of Simplicity, Law 3: Timelawsofsimplicity.com

    11 Jun 2006