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What ruined Apple was not growth but values: executives who cared more about their own glory and wealth than about making great computers for people to use.

Drawn from what Steve Jobs said

Apple
What this subject means

Apple The App Store toll, the turn to services, and whether the company that made the machines is still that company.

What Steve Jobs actually said

  1. Steve Jobs American entrepreneur (1955 to 2011)
    What ruined Apple wasn't growth. What ruined Apple was values. John Sculley ruined Apple and he ruined it by bringing a set of values to the top of Apple which were corrupt and corrupted some of the top people who were there, drove out some of the ones who were not corruptible, and brought in more corrupt ones and paid themselves collectively tens of millions of dollars and cared more about their own glory and wealth than they did about what built Apple in the first place--which was making great computers for people to use.

Added to korrents 9 Oct 2026 · How quotes work · Something wrong? Tell us

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