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What destroyed Kodak was not missing digital photography but that digital cameras were an undifferentiated low-margin commodity.

Drawn from what Benedict Evans said

innovation
What this subject means

innovation Where new things come from and how they spread: invention against diffusion, and being near the factory floor.

What Benedict Evans actually said

  1. Benedict Evans Technology analyst whose weekly email on tech reaches over 150,000 readers
    film was this high margin product where they had a bunch of unique intellectual property and digital cameras are a low margin um commodity where they were competing with the entire consumer electronics industry with no differentiation.

    Watch from 0:09:27 plays here

    ↗Why Everyone Is Wrong About AI (Including You) | Benedict Evansyoutube.com

    2 Sept 2025 · video · 1h 11m · spoken · machine transcript

    All 16 korrents from this recordingthis one is 4th

Added to korrents 8 Sept 2026 · How quotes work · Something wrong? Tell us

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Nothing near enough to show. As of the last pass () this claim had been compared with the other 13572 claims in the archive and none was close enough in subject or wording to put here. That can change as the archive grows — it is not a judgement that this claim stands alone.