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Seeing something many times does not put it into memory: familiarity with a thing and knowledge of it are different, and people confuse the two constantly.

Drawn from what Alan Castel said

A private bookmark. Not a position, and never counted.

What Alan Castel actually said

Word for word, with the source under each one. They did not write this page.

  1. Alan Castel

    Professor of psychology at UCLA

    And I think that illustrates also how our memory works. That just seeing something many times doesn't mean you'll remember it well. And this is a classic demonstration that, you know, you've seen a penny many times. You don't remember all the features on the penny.

Added to korrents 13 Jul 2026 · How quotes work · Something wrong? Tell us

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Our reading — they may agree, disagree or merely touch the same thing. Closest first: a shared subject counts for most, then how near the wording is.

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