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How to survive a TikTok hit song

Kyle Chayka · 27 Aug 2025

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  1. The band told me about the pressure of creating content in order to promote their music and the ways in which the audience now has power over how songs sound.
  2. It's very relatable; the internet is so toxic but we kind of have no choice but to interact with it if we want to be heard as musicians / writers / artists / citizens.

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