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Reflecting on 18 years at Google

Ian Hickson · 22 Nov 2023

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  1. I often saw privacy advocates argue against Google proposals in ways that were net harmful to users. Some of these fights have had lasting effects on the world at large; one of the most annoying is the prevalence of pointless cookie warnings we have to wade through today.
  2. Then Google had layoffs. The layoffs were an unforced error driven by a short-sighted drive to ensure the stock price would keep growing quarter-to-quarter, instead of following Google's erstwhile strategy of prioritising long-term success even if that led to short-term losses (the very essence of "don't be evil").
  3. Whereas before people might focus on the user, or at least their company, trusting that doing the right thing will eventually be rewarded even if it's not strictly part of their assigned duties, after a layoff people can no longer trust that their company has their back, and they dramatically dial back any risk-taking.
  4. Much of these problems with Google today stem from a lack of visionary leadership from Sundar Pichai, and his clear lack of interest in maintaining the cultural norms of early Google. A symptom of this is the spreading contingent of inept middle management.
  5. I do think the clock is ticking, though. The deterioration of Google's culture will eventually become irreversible, because the kinds of people whom you need to act as moral compass are the same kinds of people who don't join an organisation without a moral compass.

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