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Cheap AI-built features still cost customers complexity and cognitive load.

Drawn from what Dharmesh Shah said

What Dharmesh Shah actually said

  1. Dharmesh Shah Co-founder and chief technology officer of HubSpot
    But there are hidden costs involved with mindless expansion of features. Just because it's cheaper for you to add features doesn't mean it's cheaper for your customers to absorb the complexity and cognitive load.

Added to korrents 31 Oct 2026 · How quotes work · Something wrong? Tell us

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